· Artists do not have to pay any fees to sell music
· Artists keep 100% of the profit from music sales
· The only fees are the PayPal processing fees (5p+5%) - so artists keep 89p on a 99p track
· November 2007 - Initial idea for RockAffairs on a long commute to central London
· January 2008 - Start-up funding provided by Andy Taylor (ex-Duran Duran)
· February 2008 – Test-site launched, first 20 artists join
· June 2008 – Andy Taylor abandons the project, Sarah Eaglesfield continues
· September 2008 – Official press campaign starts
· December 2008 – Guitar Hero Giveaway courtesy of Barrington Harvey PR
· Sarah has been promoting unsigned bands since 1990, when she was 15 years old
· Created her first band website in 1993
· Worked on Duran Duran’s official website from 1998 – 2006; she quit when they sacked Andy Taylor; replacing the front page of duranduran.com with: “Duran Duran without Andy Taylor is like anal sex without lube”
· Subject matter expert on social networking and use of the internet for band promotion
· Sarah was born in Birmingham, and lived there most of her adult life – she attended Sutton Girls Grammar School
· Sarah attended Brunel University, in Uxbridge
· RockAffairs can currently cater for 2000 bands – but will be expanded as needed
· RockAffairs was built using the Jamroom platform
· RockAffairs uses the Smarty templating system
· RockAffairs is hosted by jbservers.net
FOR FURTHER INFORMATION:
EMAIL: press@rockaffairs.com
TELEPHONE: +44 (0)7979 006751
WEBSITE: http://rockaffairs.com
PRESS AREA: http://rockaffairs.com/press